The Build in Public Starter
- Format
- Starter
- For
- Founders, designers and anyone building
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- Free PDF, by email

Ten things worth sharing while you build, with the why behind each one.
What's inside
My best post of the year wasn't a client case. It was our own website going live. This is what I share while I build.
Work. One finished piece and the decision behind it, real frames instead of text slides, and why concepts count.
Process. The moment the day it happens, the phone shot over the export, and what's being worked on right now.
You. Your own site and UI, what you're learning, and a voice that fits who actually follows you.
Good to know
Who is it for?
Founders, designers and anyone building something who wants to share the work, not just the wins.
When should you use it?
While the work is happening. Most items need a phone and five minutes.
How do you use it?
Pick one item to share this week and post it as it is. Polish can wait.
Why does it matter?
People follow the work and the thinking behind it. Our own website going live got almost 3x my usual reach.